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Research Article

EEO. 2021; 20(1): 1726-1731


WOMAN ENTREPRENEURS’ ROLE IN CHANGING THE ECONOMIC LEVEL OF INDIAN SOCIETY

Dr. C. CHITRA, Dr. MURUGESAN D..




Abstract

With globalization and knowledge-based society spreading like wild fire in the world today, the realisation of women’s vital role in human development has been gaining acceptance. They will now have to face more stringent forms of competition. They will have to polish their existing skill of wealth creation and time management to deal with the challenges of 21st century. They will have to devote more and more time to acquire new skill and knowledge, which now run the wheels of business and industry in the world. Women owned business are playing a significant role in the surge of entrepreneurial activity in the world. Generally, Women entrepreneurs are those who generate business idea, set up an organisation, combine the factors of production, operate the unit, undertake risks and handle problems involved in operating a business enterprise. They face lot of challenges in different angles like financial, social and personal. In this research we see that what problems are facing by women entrepreneurs. How they overcome that problems and who support to them. What type assistant given by government, society’s support to encourage them, and family morally uplift to their entrepreneurial development. Let us see the contribution of woman entrepreneurs to the country in Economical and Social development.

Key words: Wealth creation, Women Entrepreneurs, Self-Employment, challenges






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