Home|Journals|Articles by Year|Audio Abstracts
 

Research Article

EEO. 2017; 16(1): 394-400


The Impact Of Innovation On Achieving The Competitive Advantage In Iraq Markets Applied Study (Baghdad University) As A Model

Saja Abdul Jabar Ebraheem.




Abstract

This study aimed at identifying the impact of innovation on achieving the Competitive Advantage. A questionnaire was used as an instrument of this descriptive study. Samples of 260 managers were randomly selected in top and medium levels of management. The T test, ANOVA, simple and multiple regressions were used to assess the hypotheses of the study.
The results of the study showed that there is a statistically significant impact at (a = 0.05) to the innovation dimensions (products, process, technology, and risk taking- personality) on the competitive advantage dimensions (resources, flexibility, quality, and speed on response), and that there is no statistically significant differences in the effect of the innovation on the competitive advantage that can be related to age, gender or marital status.
Depending upon these results, the study concludes a number of recommendations such as the importance of expanded research in such dimensions which reflected less affect than others.

Key words: innovation, Competitive Advantage, Risk taking — personality.






Full-text options


Share this Article


Online Article Submission
• ejmanager.com




ejPort - eJManager.com
Refer & Earn
JournalList
About BiblioMed
License Information
Terms & Conditions
Privacy Policy
Contact Us

The articles in Bibliomed are open access articles licensed under Creative Commons Attribution 4.0 International License (CC BY), which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/.