Home|Journals|Articles by Year Follow on Twitter

Directory for Medical Articles

Open Access

Review Article

SRP. 2019; 10(2): 165-175

Effect of Strategic Planning Process on performance of pharmaceutical manufacturing SMEs in Thailand with moderating role of Competitive Intensity

Krisada Chienwattanasook, Kittisak Jermsittiparsert.

This study intended to examine the effect of strategic planning process on performance of pharmaceutical manufacturing SMEs in Thailand. This study also envisioned to investigate the moderating role of competitive intensity on the relationship of strategic planning process on performance of pharmaceutical manufacturing SMEs in Thailand. This study was underpinned by the contingency theory and the system theory in order to explain the proposed conceptual framework. Questionnaires were randomly distributed to owners or managers of pharmaceutical SMEs in Thailand for data collection purpose. Results of this study show that strategic planning process is a key element that could enhance the performance of organizations especially in pharmaceutical sector. Moreover, findings indicated that competitive intensity has moderating role between the relationship of tools of strategic planning and employee participation with performance of pharmaceutical SMEs in Thailand.
However, it does not moderate the relationship of control of strategic planning with performance of pharmaceutical SMEs. The findings of this study will give more clarification to the pharmaceutical organizations regarding the importance of strategic planning process that could be used to enhance the performance pharmaceutical SMEs.

Key words: Performance, strategic planning, competitive intensity, Pharmaceutical SMEs

Similar Articles

Strategic structure-activity relationship study on a follistatin-derived myostatin inhibitory peptide.
Saitoh M, Takayama K, Roppongi Y, Shimada T, Taguchi A, Taniguchi A, Hayashi Y
Bioorganic & medicinal chemistry letters. 2021; (): 128163

Unsupervised clustering and performance prediction of vortex wakes from bio-inspired propulsors.
Calvet AG, Dave M, Franck JA
Bioinspiration & biomimetics. 2021; ():

Effects of water deficit on growth and performance of drip irrigated sweet potato varieties.
Karakas MC, Kurunc A, Dincer C
Journal of the science of food and agriculture. 2021; 101(7): 2961-2973

Hydraulic performance prediction and optimization of an engine cooling water pump using computational fluid dynamic analysis.
Tan L, Yuan Y, Zhang M
PloS one. 2021; 16(6): e0253309

Exploring Differential Perceptions and Barriers to Advance Care Planning in Dementia among Asian Patient-Caregiver Dyads-A Mixed-Methods Study.
Ali N, Anthony P, Lim WS, Chong MS, Poon EWH, Drury V, Chan M
International journal of environmental research and public health. 2021; 18(13):

Full-text options

Add your Article(s) to Indexes
• citeindex.org

Follow ScopeMed on Twitter
Author Tools
eJPort Journal Hosting
About BiblioMed
License Information
Terms & Conditions
Privacy Policy
Contact Us

The articles in Bibliomed are open access articles licensed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License (https://creativecommons.org/licenses/by-nc-sa/4.0/) which permits unrestricted, non-commercial use, distribution and reproduction in any medium, provided the work is properly cited.
ScopeMed is a Database Service for Scientific Publications. Copyright ScopeMed Information Services.