The work ethics of employees for the organization refers to the principles and values that individuals bring to their work and their adherence to these principles. These principles include honesty, responsibility, reliability, professionalism, and a commitment to excellence. The impact of work ethics on employee performance is an important topic of study for managers and organizational psychologists. In this paper examines the influence of work ethics on employee performance in organizations. It reviews existing literature on the relationship between work ethics and employee performance, including the various factors that affect work ethics such as cultural and personal values, job satisfaction, and motivation. Additionally, it discusses the impact of work ethics on organizational outcomes such as productivity, job satisfaction, and employee retention. The main focus of this on highlighting the importance of work ethics in organizations and suggesting ways in which managers can promote and encourage strong work ethics among their employees. These include setting clear expectations, providing opportunities for training and development, creating a supportive work environment, and recognizing and rewarding employees who demonstrate strong work ethics.
Key words: Digital Marketing, social media, Brands, Facebook, YouTube.
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