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Research Article

EEO. 2021; 20(3): 3457-3467

Influence Of E-Banking On User’s Satisfaction In India

Dr. Vinay Kumar Jain, Shreeya Mittal, Mr Naveen Negi.


This research paper is a critical study on the influence of E-banking on user’s satisfaction. Now a days everything is becoming online and so are banking services. Before people used to travel to the banks to avail services and invest their time and money. But now people can avail some of the banking services while sitting at home. So through this research it is aimed to find out that as compared to the traditional banking whether E-banking facilities drives customer satisfaction or not. For this different factors or benefits gained from E-banking facilities to the customers and the banks themselves have been analysed. With this factors acting as hurdles in the way of E-banking services have also been examined.
A survey has been done considering 100 users using E-banking through a Google form to determine the same. The results gave a substantial positive effect of E-banking on user’s satisfaction.

Key words: E-banking, user’s satisfaction, traditional banking, customer survey.

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