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Research Article

JCR. 2020; 7(19): 700-710


TOWARDS SETTING STANDARDS FOR WOMEN'S IMAGE IN THE ARAB MEDIA POSITIVELY

Mahmoud Ahmed Al-Rajabi.

Abstract
The research aimed to set standards to deal with a woman's image positively through the media.
The researcher had used the qualitative and inductive approaches to achieve the aim, through analyzing (13)
Arabic studies, and extrapolating the classifications used by them. The researcher also had taken a deep look at
the analyzes adopted by those studies and the results gotten to determine the appropriate standards of the
women's image the media, accordingly seven standards had been set to deal positively with the women's image
in the media. These standards were; the linguistic equality, woman is a human, integration, equity, mirror and
optimization, sobriety, and positive framing.

Key words: The media, Stereotype image, Image, Stereotyping, Discrimination against Women



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